Thanks to our dedicated team, we handled the entire project management: from supplying all the necessary materials to the setup and dismantling of the corner.

For this special occasion, we also had the opportunity to implement a brilliant co-marketing strategy, proposing a partnership with Cricut, which, with its machines, represents not only a creative outlet for all DIY enthusiasts but also a solid ally for the artisans who choose it every day. The Shopper Engagement activity involved a drive-to-store initiative where customers could receive a personalized t-shirt as a gift, by selecting digital transfers printed in real-time thanks to a Cricut heat press.

A professional operator knew how to engage the store’s customers with great friendliness, professionalism, and enthusiasm, to celebrate together the lively and expressive energy of Snipes and Nike street culture.